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Big Latch On @ Baby Earth

August 6, 2016 @ 9:30 am - 1:00 pm

Mark your calendars!

BabyEarth RoundRock is hosting a Big Latch On, Saturday August 6th. During the first week of August (National Breast Feeding Month) people show support for breastfeeding and families by coming together and “Latching On” at the same time.

In 2015 there were 654 locations across the globe and over 36,502 people came to registered Big Latch On events to build community.

Come be part of this world record!

We will also have an excellent guest speaker and great prizes!

What is the Big Latch On?

Groups of breastfeeding women coming together at registered locations around the world to all latch on their child at a set time. All the breastfeeding women and children are latched on for one minute at the set time and are counted by the witnesses. The numbers are added up and we see if we can beat previous Big Latch On records!

The Big Latch On supports communities with identifying and growing opportunities to provide ongoing breastfeeding support and promotion.

The key to the Big Latch On’s success is allowing communities to hold their Big Latch On events, empowering them to create an event that relates to the people of their community, while still taking part in a worldwide event.

While Big Latch On provides the concept, key resources and overarching co-ordination, communities hold their own Big Latch On events. One of the biggest delights of co-ordinating the Big Latch On each year is the feedback we get about the amazing diversity of ways in which the Big Latch On is celebrated and the follow on activities such as friendships formed and breastfeeding support groups established.

Global Big Latch On

Aims of the Big Latch On

  • Support for communities to identify and grow opportunities to provide ongoing breastfeeding support and promotion.
  • Raise awareness of breastfeeding support and knowledge available in communities.
  • Help communities positively support breastfeeding in public places.
  • Make breastfeeding a normal part of the day-to-day life at a local community level.
  • Increase support for women who breastfeed – women are supported by their partners, family and the breastfeeding knowledge that is embedded in their communities.
  • Communities have the resources to advocate for coordinated appropriate and accessible breastfeeding support services.
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August 6, 2016
9:30 am - 1:00 pm
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